winning work for architecture and
design-led studios
Through The Response Studio, I provide senior bid management & strategy, bid writing and business development support for architecture and design-led studios.
Working with directors, designers or bid teams, I help manage the bid process and shape clear, coherent responses that reflect each studio's design thinking and strengths.
Whether it's a major bid, competition, or extra capacity during busy periods, I bring calm, structured, experienced input where it's needed most.
Support for your studio
Support is shaped around the needs of each practice — whether responding to a specific opportunity or strengthening longer-term business development capability.
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Shaping the approach from the outset and keeping momentum through to submission — from positioning and go/no-go decisions to coordinating the moving parts of a live bid.
Bid strategy — Clarifying positioning, priorities and approach at the outset of a pursuit, including competitive positioning, win themes and messaging. Includes opportunity review and go/no-go decision-making, so time is spent where a practice is genuinely well placed to win.
Public sector, framework and private sector bids — Supporting practices through procurement routes including PQQ/SQ, open tenders and public sector framework applications, as well as invited and competitive pitches in the private sector.
Bid and programme management — Planning, managing and coordinating submissions from kick-off to completion — bid programme, contributor input, review rounds, and momentum through to submission. Includes interview and presentation coaching, and debrief and washup reporting once an outcome is confirmed.
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Turning your team's expertise into responses that read in your voice, score well against evaluation criteria, and hold together under panel scrutiny.
Bid writing — Writing quality question responses from scratch for architecture and design practice tenders, drawing on your team's raw materials, project notes and subject matter expert interviews. Written in the practice's voice, tailored to the opportunity, and structured to score well against evaluation criteria — including executive summaries, case studies and technical narratives.
Response review — Reviewing and refining draft responses for clarity, coherence and alignment with evaluation criteria — from editorial feedback through to structured mock panel reviews ahead of submission.
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Building the pipeline, relationships and resources that mean the right opportunities are already on your radar before a tender ever lands.
BD strategy and planning — Helping architecture and design practices set clear business development priorities and structure their approach across the year, informed by market and sector research.
Pipeline and CRM management — Designing proportionate pipeline tracking tools and CRM systems to support visibility of opportunities and client relationships.
Outreach and relationship building — Identifying target contacts and practices, and developing an approach for initial contact, follow-up and long-term relationship-building.
Opportunity and competition tracking — Monitoring relevant tenders, RFPs and framework opportunities across sectors in the UK and internationally.
BD process and resources — Bringing clarity to business development processes and workflows, and developing core resources — templates, text libraries, CVs and case studies — that reduce time spent starting from scratch.
Hi, I'm Georgia
I'm a London-based bid leader with over 14 years' experience supporting architecture, masterplanning, interior design, and museum and exhibition design practices. I provide thoughtful, hands-on support across the full bid lifecycle — from opportunity strategy and go/no-go decision-making through to narrative development, proposal leadership, submission delivery and the business development groundwork that gets the right opportunities on the radar in the first place. Over the course of my career, I have led, written and managed bids and proposals, and have delivered a wide range of cultural, civic, heritage and commercial projects, working with multidisciplinary design teams across the UK and internationally.
Selected practice experience
Over the past 14 years, I have had the privilege of working with a wide range of leading architecture, heritage, cultural and design practices, supporting bid management, bid writing and business development — from bids, proposals and design competition submissions through to pipeline building and studio communications.
Article 25
Feilden+Mawson
Museum Studio
Benoy
John McAslan + Partners
HOK
Purcell
If you'd like to discuss how we might work together, drop me an email — I offer a free 30-minute introductory call, or I can send over my full introductory information and day rates directly. I work with studios on an ad-hoc, project or retainer basis.